Actionable Research,
Data & Insights
What sets us apart is our ability to connect the dots between data, brand strategy, and execution. Many firms deliver reports; we deliver clarity that fuels action. Our insights are built to be understood, socialized, and implemented — helping you move from research to results without losing momentum.
What We Do
Slip 19’s research programs are designed around your business challenges, not one-size-fits-all templates. Services include:
Brand Health Tracking: Evaluate awareness, perception, preference, and loyalty over time.
Audience Segmentation & Personas: Identify and define high-value customer segments based on needs, attitudes, and behaviors.
Message & Creative Testing: Validate positioning, campaigns, and creative concepts before going to market.
Customer Journey Mapping: Understand how customers discover, evaluate, and choose your brand.
Value Driver & Decision Driver Studies: Pinpoint the factors that most influence choice and conversion.
Competitive Benchmarking: Compare your brand’s strengths and weaknesses against key competitors.
Every engagement is tailored to your unique market, ensuring findings are specific, relevant, and ready to act on.
Why It Matters
Clients walk away with a clear, data-backed view of their brand’s current health and the drivers that matter most to their audiences. Our research doesn’t just describe the market — it provides a roadmap for action.
Slip 19 research delivers:
A prioritized set of insights that translate directly into strategic decisions.
Greater confidence in creative, messaging, and go-to-market choices.
Alignment across leadership teams around audience needs and brand positioning.
A roadmap of actionable opportunities to improve awareness, engagement, and conversion.